What They Want (Russ)

“What They Want” by Russ explores themes of self-made success and skepticism towards others’ intentions in the music industry, emphasizing his independence and awareness of people’s desire for his wealth.

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The song “What They Want” by Russ delves into the artist’s journey and the external pressures and expectations he faces in the music industry.

The lyrics highlight Russ’s self-made success, as he mentions being in the rap game for nine years and being a “DIY pioneer” (line 19-20), indicating his independent approach to his career.

This theme is reinforced by his references to being the only one who truly understands his path and goals (lines 23, 31). Russ also addresses the superficial relationships and opportunistic behavior he encounters, as seen in his descriptions of women like Lola and Katia (lines 4-17), who are drawn to him for his success rather than genuine connection.

This skepticism extends to the industry itself, where he repeatedly questions what others want from him (lines 18, 34, 46), ultimately concluding that it’s his money and success they desire (lines 26, 38). The song’s chorus and recurring lines (“What they want, what they want, what they want?”) serve as a constant reminder of his awareness and guardedness towards those around him, refusing to be fooled by their pretenses (lines 26, 38).

Russ’s self-assuredness and determination to maintain control over his career are evident in his declaration that he will never let someone else become his boss (lines 49-51), solidifying his stance as an independent and shrewd artist in the rap game.